Newmafruit look within

Newmafruit have joined the increasing band of brothers that have installed an internal sensor system to evaluate the insides of fruit in a non destructive way. Affixed to the first 1.6 metres of their GREEFA Geosort the intelligent flavour analysis (iFA) system utilises witchcraft and wizardry to asses the internal condition of a fruit. It's actually a clever system of shining a light through the fruit and measuring the spectrum at the other end (each problem gives a specific measurement) and the computer learns problems for each customer's fruit, tailoring it's results. If (when) computers take over the world. I think we can point to this as an obvious sign of progression.

The iFA system removes the possibility of fruit being rejected by stores for problems that are invisible to the human eye and easily pays back the investment when a year of bad fruit hits.

The installation included a 2 day training trip which saw Monika and Rafal go to the GREEFA factory and have on site training about how to operate the new piece of kit. Furthermore GREEFA offer lifetime assistance with the iFA system, with each set of results you send them being made into an updated model for the duration of your possession of the iFA (something no other company offers). This outstanding service is just one example of the kind of care GREEFA takes of every customer. 

Newmafruit have more exciting news in the pipeline, which we will share in due course....watch this space! Until then....